GET TO KNOW

BRENNA HOLLOWAY

Areas of Expertise

Art Direction
Branding
Graphic Design
Illustration
Interior Design
Marketing
Packaging
Print Making

I’m a creative thinker with an organized, intentional approach to my work. I blend structure with innovation to create designs that are not only visually compelling, but meaningful and purposeful. Curious by nature and driven by empathy, I value understanding people, perspectives, and the “why” behind every project. As both a creative and critical thinker, I enjoy pushing boundaries, exploring new possibilities, and designing work that feels thoughtful, human, and impactful. 

DESIGN PHILOSOPHY

I believe good design starts with why.

Every choice should have a reason, every detail a purpose. I approach design as a problem-solving process rooted in understanding—understanding the message, the audience, and the story that needs to be told.

I create with intention, meaning, and clarity, favoring designs that truly make sense. To me, strong visuals don’t exist in isolation; they communicate, guide, and connect. I’m drawn to work that feels cohesive and honest, where form supports function and storytelling drives aesthetic decisions.

I don’t limit myself to a single visual style. What matters most is what works—what feels right for the message at hand. If it looks good and makes sense, then it’s successful design.

RESUME BREAKDOWN

  • Emich Automotive - Marketing Assosiate 

    Denver, CO 

    08/2024 – Present 

    • Managed digital presence across four dealerships, including social media (Meta Business Suite, YouTube, TikTok), Google My Business, and dealership websites. 

    • Created, scheduled, and produced engaging photo and video content to strengthen brand identity, enhance advertising efforts, and drive audience interaction. 

    • Designed and produced marketing materials such as posters, flyers, newsletters, and digital advertisements for in-store and online use. 

    • Coordinated promotional events and community activations, overseeing planning, organization, and on-site execution. 

    • Collaborated with sales and service managers to develop and refine lead-generating marketing strategies. 

    • Applied creative problem-solving to streamline marketing workflows and improve campaign performance. 

    Lindsay Automotive - Marketing Intern

    Alexandria, VA

    12/2023 – 01/2024

    • Strengthened system for data collection and integrity validation. At CMO’s request, created One-Pager trainin guide for future users to follow protocol.

    • Enhanced social media engagement through regular posting and audience interaction. Constructed original posts and reviewed/approved coworkers posts on Sendible.

    • Assisted in planning and execution of successful product launch events for multiple dealerships.

    • Participated in brainstorming sessions, contributing fresh ideas that led to innovative marketing initiatives.

    • Supported sales team by creating eye-catching promotional materials for client presentations.

    • Improved space utilization and organization of storage room. Developed layout, purchased materials, and directed other employees to implement new system.

    Honorable Mentions

    • Bruster’s Real Ice Cream - Cashier

    • Home Goods - Associate

    • Board & Brush - Studio Assistant

    • J Art Studio - Art Teacher

    • Computer / Technical Literacy 

    • Problem-Solving / Reasoning 

    • Communication / Management 

    • Organization / Time Management / Scheduling 

    • Customer Service 

    • Photography / Film 

    • Adobe (Illustrator, InDesign, Photoshop, XD, Acrobat) 

    • Microsoft (Word, Excel, PowerPoint) 

    • Google Drive (Docs, Sheets, Slides, Forms) 

    • Social Media / Meta Business Suite 

    • Canva / Capcut (Video Editing) 

    • Puzzles / Suduko / NYT Games 

    • Organizing / Interior Design 

    • Thrifting / Repurposing / Crafting 

    • Marching Band / Music 

    • Hiking / Nature / Plants 

    • Animals / Insects / Birds / Cats

    • Painting / Photography / Sculpting 

    • Print Making / Screen Printing 

    • Ice Skating / Swimming

  • James Madison University 

    Harrisonburg, VA 

    Bachelor of Fine Arts 

    Graphic Design 

    • Study Abroad: Italy (Cross Cultural Psychology) 

    • President’s List & Dean’s List 

    • Extracurricular Activities: Marching Royal Dukes & Pep Band 

    • 3.69 GPA

  • • Brand Identity

    • Typography (I, II)

    • Image Making

    • Digital Media ( I, II, III)

    • Capstone

    • Screenprinting

PERSONAL PHILOSOPHY

I believe people are at the center of everything that matters.

I’m deeply curious about others—their perspectives, experiences, and the stories that shape who they are. I see learning as something that happens best through connection, listening, and openness.

I value vulnerability, authenticity, and compassion, both in myself and in the spaces I help create. I believe there is strength in honesty and power in showing up as your true self. Leading with empathy allows for deeper understanding, trust, and meaningful relationships.

At my core, I’m driven by a desire to help people in any way I can. Whether through creative work, conversation, or support, I find purpose in making others feel seen, supported, and understood.